Why Next.js is Awesome

Michael Isih
7/5/2025
5 min read
Article
Thinking man with question mark

Next.js allows you to easily create pages that are statically generated at build time.
Sounds fancy, right? Honestly, it’s a bit like having a magical elf that tiptoes around your code at 2 AM, neatly packages everything up, and leaves you with lightning-fast pages by morning. (If only it also did your laundry.)

I still remember the first time I switched a small project from plain React to Next.js. It was like trading my old, squeaky bicycle for a sleek electric scooter, suddenly I was zipping past load times I didn’t even realize were slowing me down. And oh boy, Google’s little SEO bots? They love Next.js so much they practically send thank you notes.

Then there’s the routing. With Next.js, you just drop a file into the pages folder and poof, it’s a route. No fiddling around with react-router configs that make you question your life choices at 1 AM. It’s the sort of developer experience that makes you sigh happily into your coffee mug.

Oh, and let’s not forget incremental static regeneration. It sounds intimidating, like it might require safety goggles, but all it means is that your site can stay up-to-date without rebuilding the entire thing every time someone blinks. Perfect for that blog you swear you’ll keep updating weekly (no judgment, mine’s gathering dust too).

In short, Next.js feels like the cozy sweater of web frameworks: warm, dependable, and somehow always there when you need it. Sure, it has its quirks (who doesn’t?), but once you get used to its way of doing things, it’s hard to imagine building a project without it.

So next time you’re starting something new, give Next.js a whirl. Who knows? It might just become your favorite late-night coding companion, right after caffeine and existential dread.

Cheers to happy coding,
Michael ☕

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